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Drink Up! Idaho OKs 'Five Wives' Vodka

Jun 7, 2012
Originally published on June 7, 2012 5:54 pm

The state of Idaho's Liquor Division has changed its mind about Five Wives vodka.

The vodka, which as we said last week had been banned from Idaho's liquor stores because its name and label might offend women and Mormons, is going to be allowed to be sold in the state.

The reversal came "shortly after George Washington University professor Jonathan Turley, in a letter on on his website, told Idaho officials he planned to sue on behalf of the producer of Five Wives Vodka," The Associated Press says.

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Now a brief update of story we reported last week about Five Wives Vodka.

Steve Conlin, the partner in charge of marketing at Ogden's Own Distillery, the maker of Five Wives, told us that his product had been banned by the Idaho State Liquor Division. The reason he was given: the vodka's name was offensive to women and Mormons.

Odd, we thought, as Five Wives is distilled and distributed in Utah, home to the Mormon Church and to plenty of women, too. Well, yesterday, Idaho authorities reversed themselves. The reason this time: George Washington University law professor Jonathan Turley considered the ban unconstitutional and had threatened to sue on behalf of the distillery. The spirit is now available across the state line, but only through special order. Transcript provided by NPR, Copyright NPR.